BLACKPINK, "Kill This Love"

The singers discuss how easy it is to fall in love, but if things aren’t going well then you have to know when to “kill this love” and move on. They sing about how important it is to be willing to move on whenever things aren’t going as planned. A lot of people struggle to make decisions because they fixate on sunk costs in the decision-making process.

MicroeconomicsWayne Geerlingsunk costs, loss aversion, decision making, marginal analysis, utility, K-pop, utility K-pop